Epoxy Resin
How to Explain the Value of Epoxy Flooring to Price-Comparing Clients
What Epoxy Flooring Installers Hear All the Time If you’re an epoxy flooring installer, we bet you’ve heard it all
Epoxy resin flooring isn’t a new concept and has been a go-to solution for industrial and commercial spaces since the middle of the last century for good reason. Its durability and aesthetic appeal make it a perfect flooring option in multiple settings. In recent years, though, it’s also become a hot topic in residential design – especially for floor coverings in kitchens. Increasingly, homeowners are seeking kitchen flooring that is both beautiful and hardwearing. Epoxy flooring offers a compelling blend of performance and visual appeal that is becoming more recognised in domestic interior design as well as commercial.
So, what’s driving the latest trends in resin flooring? We have seen a huge surge in demand for flake and epoxy glitter floor finishes, with lots of customers asking for sparkly floors and glitter floors, and installers being regularly asked about glitter floor paint, perhaps by more misguided customers. More often than not, the customers referring to glitter paint are in actual fact interested in metallic resin floors or quartz sand floors. And we understand their popularity. These decorative systems are eye-catching, look high-end, and sit undeniably well with a variety of kitchen styles, from commercial to domestic. But they also offer practical advantages that make them ideal for kitchen environments, too. If you’re an epoxy floor installer looking for kitchen flooring designs to inspire your customers and want some insight into the current trends, plus recommendations for the right finishes, and how to upsell the benefits to your clients, read on!
What Are Epoxy Flakes and Epoxy Glitter Finishes?
For those of you just discovering these versatile and attractive kitchen flooring options, decorative flake flooring and glitter finishes take standard epoxy flooring a step further with added texture, colour, and sparkle.
Epoxy floor flakes – These are made by broadcasting decorative flakes (typically vinyl or mica-based) into a coloured epoxy resin floor base coat. Epoxy flakes vary in size, from microflakes (⅙”) for subtle texture to large flakes (up to ¼”) for more bold patterns. Once the flakes are embedded, a clear topcoat is applied to secure everything and create a durable, seamless finish.
Epoxy floor glitter – Instead of flakes, glitter resin floor systems incorporate fine metallic or polyester glitter particles. These can be applied in dense or scattered layers, mixed into the resin itself, or even sprinkled over a tacky coat before sealing. Depending on the topcoat used, the finish can range from an ultra-glossy floor (a trend in itself) to a more muted satin look.
Epoxy quartz flooring – Quartz sand is used in decorative epoxy flooring to add subtle texture and a refined, natural look. When broadcast into the resin, it creates a gently speckled, stone-like finish that enhances depth and visual interest. It’s a great way to combine aesthetic appeal with a durable, professional surface.
These finishes bring a layer of depth and vibrancy to resin floors, transforming epoxy kitchen floors into statement features. So, for clients wanting something different in their kitchens, this is a big selling point!
What are the Advantages of Epoxy Flooring with Flakes, Glitters and Quartz Sand?
There’s a reason epoxy floors have been a sought-after flooring solution in commercial and industrial spaces for over 50 years. As time has passed, the formulas and finishes have also improved and evolved, making them ever more popular with increasing visual appeal. But the benefits of epoxy flooring with flakes, glitters and quartz go beyond beauty. As we touched on in our introduction, these floors are also packed with functional and safety benefits that make them ideal flooring options for kitchens in domestic settings. Let’s take a look at some of those:
Slip resistance
When epoxy flakes are broadcast and sealed, the resulting texture creates micro-roughness that increases friction. For floors with epoxy glitters and quartz, anti-slip additives (like aluminium oxide or silica beads) can be added to the topcoat without compromising shine. The slip ratings of these epoxy finishes prove that they are safer for domestic kitchens compared to other popular flooring options, such as glossy porcelain tiles or laminate, which are notoriously slippery when wet unless specially treated (usually more costly). This makes them perfect for all types of houses, whether your clients want to feel safe from slipping on the odd splash of water or oil, right through to households with elderly residents or people with mobility concerns.
Stain and Heat Resistance: Epoxy can handle hot pans, oil splashes, and acidic spills — all common in kitchens.
Hygiene
Unlike tiled floors, epoxy kitchen floors have a seamless surface, meaning no joints, grout lines, or seams for collecting dirt, bacteria, or mould. They can also be easily steam-cleaned or mopped with neutral pH detergents, setting them apart from laminate or vinyl planks, which are both prone to moisture seeping in and swelling at joints. For these reasons, an epoxy kitchen floor could be particularly appealing to clients concerned about allergies or hygiene, or perhaps those with children or pets.
Visually forgiving
Flakes, quartz and glitter for epoxy resin naturally scatter light, easily disguising minor scuffs, scratches, and crumbs. This makes them perfect for high-traffic kitchens where cleaning isn’t always immediate. Custom colours can be designed to match cabinetry or appliances, making marks even less noticeable. By comparison, solid and single colour tiles or vinyl show dust and streaks easily, especially very dark or very light shades. Laminate and engineered wood show scratches more easily and can’t be refinished, unlike epoxy resin floors, which can be resurfaced and polished repeatedly, if needed. For busy family homes, tradies could recommend medium-tone flakes in multi-colour blends (e.g. greys and taupes) for maximum concealment.
Longevity and maintenance
One of the most prominent selling points of professionally installed epoxy floors is that they can last 15-20 years with minimal maintenance. It can be great to offer topcoat reapplication (roughly every 5–7 years) and highlight that this maintains gloss and performance to your clients. Also, highlight that there is no need for resealing, regrouting, or joint maintenance. For longevity, tiles are the closest comparison to epoxy, but grout and cracks can require ongoing repair and have other hygiene issues (as above). Laminate only looks OK for 5-10 years max and can’t be refinished, so it needs redoing completely after this time, and although vinyl lasts longer (roughly 10-15 years), it’s susceptible to tears or seam issues. For longevity and maintenance, epoxy resin flooring comes out on top every time.
What Homeowners Love Aout Epoxy Kitchen Flooring
Beyond the technical benefits, flake and glitter epoxy floors deliver a strong visual impact, which is a core advantage for many people designing their kitchens. Metallic flooring, in particular, has become a huge trend in recent years, and epoxy glitters are an ideal choice for helping your customers achieve this on-trend aesthetic. Glitter and high-gloss resin also reflect light beautifully, so they are a great choice for customers with small or dark kitchens.
Epoxy flake systems (don’t be surprised if you hear customers refer to these as other things, such as decorative concrete flakes or even cement paint with flecks) can cleverly mimic terrazzo, granite, or even polished concrete. If clients are looking for a glamorous or luxurious look to complement a contemporary kitchen, metallic and glitter epoxy will be their new best friend.
With endless combinations of flake colours and glitter pigments, you can help homeowners easily personalise their flooring to suit their kitchen’s theme.
Epoxy Resin Floor Ideas for Matching Styles to Finishes
As a tradesperson, knowing which finish suits which kitchen helps you guide your client toward the best result. It also illustrates your competency, that you have done your research, and that you care about getting it right for them. Here are some ideas for which flake and glitter options pair with different styles of kitchen:
You can also offer custom blends or brand-specific colours for clients who want something truly unique.
Xtreme Polishing Systems - Here to Help You be the Best
If you’re looking to offer clients something that’s both highly practical and visually impressive, flake, quartz and glitter epoxy flooring systems are a solid option. They tick all the performance boxes and let you get creative with the finish. As more homeowners start to think of kitchens as design spaces – not just functional ones – there’s a real opportunity here for installers who know their materials and can talk confidently about the benefits. It’s not just about laying a kitchen floor – it’s about helping shape the look and feel of your client’s home. At Xtreme Polishing Systems, we only stock the best products to help you achieve the highest quality finishes. For product advice and epoxy resin courses, contact us today. We’re always happy to help.
