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How to Create a Pricing Structure for Epoxy Resin Flooring

At Xtreme Polishing Systems, we love telling people how an epoxy resin flooring business is a profitable and fulfilling career with lots of potential. Are you learning to use epoxy resin, in the process of looking for a resin course, or even at the end of one? Maybe you’re a tradie with resin flooring already in your repertoire of skills, but you want to transition from more general contracting to specialising in flooring. Either way, you’re likely to have lots of questions about establishing yourself. One of the most common questions we get asked by students on our resin courses is what to charge for installing a resin floor. 

We want our graduates to feel empowered and understand what their resin flooring services are worth. And the same goes for anyone reading this article. Without a solid pricing strategy for your epoxy floor resin business, you’re at risk of undervaluing your services, struggling with cash flow, or, at the other end of the spectrum, pricing yourself out of jobs. To help you out, we’ve put together this guide that walks you through the essential factors to consider when setting up a pricing structure tailored to the epoxy resin UK flooring industry.

Understanding the Cost of Epoxy Resin Flooring

The pricing of any job involves factoring in the cost of every component. You need to understand each of these so you’re not working at a loss or just breaking even. It can be tempting to start by researching what other businesses are charging, but without doing your own groundwork, and pricing up the elements that are specific to your work, such as the products you like to use or your location, you can’t back up any of your pricing in an educated and knowledgeable way. Here are some elements to think about.

Epoxy Flooring Material Costs 

Using Epoxy Resin for flooring is such technical work – you should invest in the right materials to get started. You will find, though, that epoxy resin, hardeners, additives, primers, and topcoats can vary widely in price depending on quality and the epoxy resin supplier you work with. Research, trial and test what will get you the best results, and don’t just go with the cheapest you can find. Remember other essentials like grinders, mixers, squeegees, rollers, and PPE as well. You might need to replace some of your materials with every new job, or multiple times for a single job, depending on the scale of it, so factor that in as well. It’s worth remembering that epoxy resin can be sensitive to environmental conditions. Mistakes, reworks, or extra material usage should be accounted for – typically an additional 5–10%.

The Cost of Labour for Laying an Epoxy Floor

What to charge for their labour gets a lot of contractors stuck. Many feel awkward about charging what they’re worth or comparing themselves to more experienced tradespeople. Remember, though, while time-served contractors may have lots of experience, this doesn’t necessarily always translate to high quality. If you have taken or are taking a resin course that equips you with a high level of skill, or are a meticulous worker, you should factor these things into what you charge for your time. Calculate how much time each job takes and what your labour (including any assistants you hire) is worth. 

Remember to factor in any preparatory work – if an existing floor surface is in place, it must be removed before the new resin can be installed, which means you might need extra team members and definitely more time. It can be worth offering a site inspection to quote accurately, instead of just offering a flat rate upfront. Also, remember the time required for standard surface prep, curing, and cleanup. 

Epoxy Flooring Business Overheads

Running an epoxy flooring business involves more than just your time and products. There will be vehicle expenses, marketing, insurance, rent (if applicable), tools maintenance, and admin costs. These are often forgotten when running a business, but they often use a massive amount of time and money. A good idea is to spread the cost of these across all jobs. Calculate an estimate of what they might cost annually (remember your time here, too!) and divide that by the days in the year. This will give you a rough daily cost, which can be added to what you charge. 

Pro tip: Create a cost worksheet template (Google Sheets or Microsoft Excel are helpful tools) that you can adjust per job. This gives you a realistic baseline before applying a profit margin.

Know Your Epoxy Resin Market

Your location plays a major role in the cost of epoxy resin flooring. This is where you CAN start researching what other epoxy flooring contractors are charging in your area. Too low, and you may look unprofessional and get your competitors’ backs up. Doing this also devalues the entire industry, so be wary of undercutting people. But if it is too high, you may lose clients to competitors.

Be sure to match your pricing tier to your service quality. If you use premium products or offer extended warranties, you can price higher than competitors who don’t.

Epoxy Resin for Floors: Your Pricing Model

Similar to other trade jobs, there are several ways to price your epoxy resin floor cost. Each offers different advantages depending on the project size, complexity, materials used, and the level of customisation your client requires. Sometimes, you might need to educate your clients about the quality and durability of your work, which helps to build trust and means you can price your jobs accordingly. Most commonly used are:

Per Square Metre Pricing

This is the standard model used in the epoxy flooring industry. It’s simple and scalable, but it’s wise to set a minimum job charge (e.g., £1,000–£1,500) to ensure small jobs are still profitable.

Tiered Pricing

If you implement this style of pricing structure, the per square metre price should be the most basic offering. Offering different pricing levels based on the type of finish and features gives clients additional but clear choices and allows you to upsell premium services. For example:

Basic: One-colour epoxy with standard prep

Standard: Decorative flakes, two-colour options, UV-resistant topcoat

Premium: Metallic finishes, custom graphics, high-performance coatings

Time and Material (T&M)

This is a less common but useful approach for complex or unpredictable jobs. Particularly valuable in commercial settings where project scope can be uncertain or conditions on-site are variable. In large commercial spaces, such as retail premises, unforeseen factors like uneven substrates, hidden damage, or access restrictions can dramatically affect both labour time and material usage. Rather than risking underpricing a fixed quote or padding estimates excessively to cover unknowns, T&M allows you to bill the client fairly and transparently for the actual resources consumed. 

The Profit Margin for Epoxy Floors

After calculating your total job costs, you should apply a profit margin. If you’re a new epoxy flooring business, a healthy target to aim for is 20% – 30% after all expenses. For higher-end jobs or niches, margins can be even greater, but this is a personal choice, and for some people, it’s not always about making the most money. 

An example of a breakdown could look something like this:

Material cost: £800

Labour cost: £1,000

Allocation for overheads: £250

Total costs: £2,050

Profit (30%): £615

Your final price: £2,665

Your Epoxy Resin Pricing Should be Scalable

Don’t start with sky-high prices if you’re new to the industry. As your business grows, you’ll gain efficiencies (e.g, better supplier pricing, faster workflows) and your pricing should be refined to reflect this, but if you start too high, it won’t be scalable. You may also expand into new markets (retail, food production, healthcare), and each comes with different pricing expectations. We advise reviewing your pricing every 6–12 months to account for changes in:

Resin and material costs (you might find an affiliate brand you want to work with, or become more efficient over time)

Cost of labour (if you pay for assistants or trainees, their wages may need to increase with inflation)

Competitor activity (if the market is saturated, it can drive prices down; conversely, if there is high demand, contractors have more freedom to increase their prices to reflect their speciality).

Economic conditions (inflation means everything becomes more expensive, from fuel to rent and vehicles)

Xtreme Polishing Systems - The Industry Experts in Epoxy Resin Flooring Business

Xtreme Polishing Systems is committed to helping contractors succeed with confidence. This includes helping you understand the various elements of running an epoxy resin flooring business. If you’re looking for resin training, our industry-leading resin flooring courses provide hands-on, practical training to ensure you master every aspect of installation and business growth. We also supply the highest quality epoxy resin floor kits, trusted by professionals for their durability, performance, and flawless finish. Whether you want to learn new skills or source premium materials, our expertise and products are designed to give you a competitive edge in the resin flooring industry.

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